I will fully admit that I love infographics (graphic visual representations of data). They are used to present what can be very complex information in a quick and concise manner, making it easier to communicate with people. Some examples of infographics are maps and signs, but they have also become prevalent online (mainly through communities like Digg and Reddit) where data from numerous sources are brought together in an easy-to-share and easy-to-understand graphic.
Some of the interesting business-related ones that I have come across recently include:
- The number of patents per country. We’ve spoken previously about how Canada isn’t doing as well as other countries when it comes to commercializing innovation, and often they look at number of patents to compare Canada to other countries. This infographic shows exactly how we compare.
- The fastest way to lose customers. No matter what business you are in, your current customers are important to you. On average, 80% of your business comes from current customers. These are the biggest reasons your customers would go to your competitor instead of continuing to do business with you.
- How do small businesses waste money? This info graphic breaks down what you are probably spending on things that add up quickly – like mailing letters, or buying coffee – and provide alternatives to help you save money in your business.
