Posts Tagged ‘agrimarketing’

New Canadian Agricultural Partnership (CAP) Launched

The new Canadian Agricultural Partnership (CAP) was announced in February 2018 and was launched on April 1 2018. CAP is a five-year, $3 billion, federal-provincial-territorial agreement that will replace Growing Forward 2 (GF2).

CAP will focus on three key areas:

  • Growing trade and expanding markets – $297 million.
    • Includes AgriMarketing ($121M) and AgriCompetitiveness ($20.5M).
  • Innovative and sustainable growth in the sector – $690 million.
    • Includes AgriScience ($338M) and AgriInnovate ($128M).
  • Supporting diversity and a dynamic, evolving sector – $166.5 million.
    • Includes AgriDiversity ($5M) and AgriAssurance ($74M).

Application forms and guides for federal programs under the Canadian Agricultural Partnership are now available. Applicants are encouraged to apply early!

The government is also in the process of developing bilateral agreements for CAP federal/provincial cost-shared programs for each province. The provincial programs will be cost-shared on a 60:40 basis and administered by provinces and territories

Further information is now available about for the following provincial programs: Note: links will be added  once provincial/territorial bilateral agreements have been announced.

NorthBridge Consultants has been assisting companies access government funding for over 25 years. As one of the largest independent government funding consulting firms in Canada, our objective is to maximize the government funding potential for your company. Contact us today to find out how much funding your company could receive.

Canadian Agricultural Partnership: Innovate. Grow. Prosper.

New $3B Canadian Agriculture Partnership Announced- Applications Now Open

growing-forward-2

On February 13th, 2018, federal Agriculture Minister Lawrence MacAulay announced six federal programs under the new Canadian Agricultural Partnership (CAP), which is set to launch on April 1, 2018.

CAP is a five-year, $3 billion, federal-provincial-territorial agreement that will replace Growing Forward 2 (GF2).

GF2 currently includes AgriInnovation, AgriCompetitiveness and AgriMarketing. The new CAP will continue supporting these programs with AgriInnovation renamed to AgriInnovate, and include three additional programs; AgriDiversity, AgriAssurance and AgriScience.

According to MacAulay, “These initiatives will focus on priorities such as growing trade and expanding markets, innovation and sustainable growth of the sector, and supporting diversity and a dynamic, evolving sector”

CAP will focus on three key areas:

  • Growing trade and expanding markets – $297 million.
    • Includes AgriMarketing ($121M) and AgriCompetitiveness ($20.5M).
  • Innovative and sustainable growth in the sector – $690 million.
    • Includes AgriScience ($338M) and AgriInnovate ($128M).
  • Supporting diversity and a dynamic, evolving sector – $166.5 million.
    • Includes AgriDiversity ($5M) and AgriAssurance ($74M).

Application forms and guides for federal programs under the Canadian Agricultural Partnership are now available. Applicants are encouraged to apply early!

NorthBridge Consultants has been assisting companies access government funding for over 25 years. As one of the largest independent government funding consulting firms in Canada, our objective is to maximize the government funding potential for your company. Contact us today to find out how much funding your company could receive.

New CanExport Program to Support Export Market Development

CanExport is a new government funding program announced on January 5, 2016 that will provide $50 million over the next five years in direct funding to Canadian small and medium-sized enterprises (SMEs) to support new export market development.

Through the CanExport program, companies can receive financial support of 50% up to $99,999 for export marketing activities. Eligible activities need to exceed the company’s core activities and focus on promoting international business development. These may include business travel costs, exhibitions at trade shows, market research, adaptation of marketing materials for new markets, and legal fees associated with a distribution/representation agreement.

In order to be eligible for funding through the CanExport program companies must have 1-250 full time employees and $200,000-$50 million in annual revenue declared in Canada. The CanExport program is open to companies in all sectors with the exception of agriculture and food processing, since companies in these industries are already eligible for export funding through the AgriMarketing program.  Export activities to existing markets are not covered by the CanExport program, but still remain eligible for funding from the Export Market Access (EMA) program.

Rise in Canadian Manufacturing Sales for May 2013

StatsCan released their monthly survey results for May which examined sales within the Canadian manufacturing industry. Overall, manufacturing sales increased by 0.7% to $48.6 billion in May 2013. The below chart illustrates the monthly change in Canadian manufacturing sales since 2008.

Out of 21 industries within the manufacturing sector, 57% of industries noticed an increase in sales. The chemical industry posted the largest sales gains amongst all industries. The gain within the chemical industry can be attributed to the increase in fertilizer sales due to the delayed spring planting. The wood product industry saw a decline in sales by 4.8% to $2.1 billion. However despite the monthly decline, wood product sales were 26.5% higher in comparison to May 2012 sales. Ontario led the provinces in manufacturing sales increase as their sales rose 1.9% to $22.7 billion. Quebec noticed a fall in sales by 2.8% to $10.7 billion.

There are several government funding initiatives available to manufacturers to increase their sales. Ontario Exporters Fund (OEF) and Export Market Access (EMA) represent two of the most prominent export funds available to manufacturing businesses. Furthermore, the new AgriMarketing program is designed to assist food manufacturers expand sales in both domestic and export markets. Read our recent blog about recent developments on the aforementioned programs.

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Foreign Markets to Feed on Prawns from St. John's

The Canadian government recently announced that it will partner with the Canadian Association of Prawn Producers to market cold-water prawns to foreign markets such as Russia and China. The partnership is meant to boost Canada’s reputation as a producer of high-quality seafood. To accomplish this, the government will invest $165,000 via the AgriMarketing program to create new marketing materials that will promote Canada’s exceptional quality natural wild shrimp to foreign markets with substantial growth opportunity.

Atlantic Shrimp

“Our marketing partnership with Agriculture and Agri-Food Canada has helped us to re-position our product in the extremely competitive Chinese market,” stated Bruce Chapman, Executive Director of the Canadian Association of Prawn Producers. “As a result, we have been able to secure higher prices for our products, to the direct benefit of hundreds of people in rural Atlantic Canada, Quebec and Nunavut.”

Some of the promotional activities funded by the Canadian Government include providing foreign retail outlets with recipe booklets, posters and brochures that highlight the benefits of buying Canadian shrimp that were harvested from well-maintained, credible fisheries administered by responsible environmental stewardship practices.

This is definitely a step forward for Canada’s seafood market and, as a result of this $165,000 boost, the Canadian wild shrimp market is positioned to thrive in international marketplaces. Only time will tell, but with a bit of luck mixed together with the premium quality of Canada’s prawns, it sounds like a recipe for success.

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